SEO Manager (Edtech)

As an SEO Manager specializing in organic growth and lead generation, you will be responsible for scaling our organic traffic from 1 lakh to 5 lakhs and increasing high-quality organic leads from 40,000 to 1 lakh. Your primary focus will be on implementing a comprehensive SEO strategy that encompasses programmatic SEO, content strategy, and technical SEO to drive high-intent traffic, leads, and revenue. It is crucial to monitor daily traffic, lead conversion, and revenue while optimizing strategies at different geographical levels. Your key responsibilities will include: - Developing and executing a holistic SEO strategy to enhance organic traffic, leads, and revenue. - Utilizing content marketing, keyword optimization, and programmatic SEO to drive high-quality organic leads. - Implementing technical SEO best practices such as improving Core Web Vitals and optimizing content strategy for SEO traffic growth. - Scaling programmatic SEO strategies to drive high-intent organic leads and identifying new growth opportunities. - Collaborating with content writers to create SEO-optimized blogs that convert into organic leads. - Monitoring performance metrics like daily traffic, leads, and revenue generation to optimize SEO efforts. - Improving crawlability, indexation, and site architecture for better rankings and user experience. - Working with developers to optimize Core Web Vitals, structured data, and schema markup for SEO. Key requirements for this role include: - 5+ years of SEO experience with a proven track record of lead generation and organic growth. - Expertise in programmatic SEO, content marketing, technical SEO, and analytics. - Strong knowledge of SEO tools like Google Search Console, GA4, Ahrefs, SEMrush, Screaming Frog, etc. - Experience in scaling organic traffic and lead generation at different levels (local, national, international). - Strong analytical skills to make data-driven decisions and collaborate effectively with cross-functional teams. - Preferred qualifications include prior experience in edtech, digital marketing, or lead-based businesses, as well as knowledge of WordPress, HTML, CSS, and JavaScript for technical SEO optimizations. If you are ready to take on this challenging yet rewarding role, please send your resume to sadafa@regenesys.net.,