Senior User Acquisition Manager

• Create and manage new user acquisition, and retargeting campaigns on paid social (i.e. Facebook, Google, Snapchat, TikTok) and ad network platforms (i.e. Unity, Applovin, Vungle)
• Lead the optimization efforts across creative, geo, platform, and channel to maximize returns and scale products and deliver performance at scale.
• Develop relationships with advertising partners and networks to test new traffic sources
• Conduct industry research and present actionable findings
• Collaborate with engineers and ML engineers to identify opportunities for automation and process improvements
• Drive innovation on game division level investments
• Support the creative direction of our advertising asset needs to ensure top performance

What You Bring:

• 4-6 years of experience managing mobile growth marketing campaigns.
• Experience managing marketing campaigns with Facebook, Google, Apple, Paid Social and other ad networks and DSPs.
• Experience in using advanced and privacy safe mobile measurement approaches such as SKADnetwork, Google Privacy Sandbox and Media Mix tools is a plus.
• Blend of creativity and metrics-driven approach to problem solving.
• Experience managing seven-figure marketing budgets.
• Experience scaling UA campaigns worldwide.
• Passion for mobile games is a must.
• Strong Excel and SQL skills required.
• Strong analytical and reporting skills.
• Passion for and experience with using emerging technologies
• Collaborative personality that thrives in a highly cross functional, cross-cultural environment
• Ability to prioritize and meet deadlines in a fast-paced environment
• Comfortable working in a fast-paced and highly dynamic environment.