Senior SEO Executive

Job Description

job Title: Search Channel Optimization (SEO) Specialist Job Summary: The Search Channel Optimization (SEO) Specialist is responsible for improving the visibility, ranking, and performance of the company’s digital content across search engines, marketplaces, and relevant search-based platforms. This role involves conducting in-depth keyword research, implementing on-page and off-page SEO strategies, and optimizing product listings and other digital assets to maximize organic and paid search performance. Key Responsibilities: Optimize website content, landing pages, and product listings for search engines and marketplace algorithms. Implement on-page SEO strategies, including metadata optimization, internal linking, and content improvements. Collaborate with content and creative teams to ensure all digital assets are search-friendly and aligned with user intent. Track, analyze, and report on the performance of search campaigns using tools like Google Analytics, Search Console, and marketplace analytics. Manage and optimize paid search campaigns (e.g., Google Ads, Amazon Ads) to achieve maximum ROI. dentify and implement link-building and partnership opportunities to enhance off-page SEO. Salary Range : 30000 TO 60000 depending on experience.