Senior Partner Marketing Manager

6 - 10 years

0 Lacs

Posted:16 hours ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

Role Overview: As a Senior Partner Marketing Manager at Daxko, you will play a crucial role in driving the growth and success of Daxko's Technology Partner Programs. Your focus will be on creating integrated ecosystems that empower gyms and their members to thrive. You will lead the sourcing and onboarding of new technology partners, ensure their commercial success, and develop strategic go-to-market plans. Collaboration with cross-functional teams and department leaders will be essential to deliver impactful campaigns. Key Responsibilities: - Serve as a trusted subject matter expert in Daxko's core markets, understanding user needs, product gaps, and industry trends. - Collaborate with Product and Partnerships teams to prioritize partner opportunities based on market impact, integration effort, and customer value. - Develop and execute go-to-market strategies for new partnerships, including co-marketing and sales enablement plans. - Build and maintain a pipeline of prospective partners, organized by market and product category. - Lead partner outreach, presentations, and negotiations to secure mutually beneficial agreements. - Create compelling proposals and marketing collateral to support partnership discussions and launches. - Work with legal and internal stakeholders to finalize agreements and ensure compliance. - Partner with marketing teams to design and implement co-marketing campaigns that drive awareness and adoption. - Develop sales enablement tools such as value propositions, talk tracks, and ROI calculators to support partner-related sales motions. - Coordinate and deliver training sessions and webinars for internal teams and partners. - Monitor and report on partnership performance, marketing impact, and success metrics for continuous improvement. - Contribute to quarterly partner reviews and maintain accurate forecasts for partnership-driven revenue. - Create scalable playbooks and processes for efficiency in partner marketing programs. Qualification Required: - Ability to prioritize and manage a pipeline of sales or partnership opportunities. - Strong negotiation skills and a proven track record securing valuable, long-term customer or partner contracts. - Ability to create and project manage go-to-market plans effectively. - Excellent communication skills in various mediums. - Skilled in managing partner programs, building pipeline, and driving engagement. - Bachelor's degree in Marketing or related experience. - Six (6+) years of relevant sales, account management, or marketing experience. - Experience with CRMs (preferably Salesforce) and marketing automation software. - Experience with software development, product management, marketing, digital marketing, UX, or business systems. - Experience running international programs with strong communication, branding, and content creation skills.,

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Daxko logo
Daxko

Software Development

Birmingham AL

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