Posted:2 days ago|
Platform:
Work from Office
Full Time
Cross-Functional Collaboration:
Partner with marketing, sales, and BT teams to develop strategies that support both marketing and sales objectives, Ensure marketing automation initiatives are aligned with sales needs and workflows, improving the lead management lifecycle and overall customer journey, Provide training and support to the sales and marketing teams on Pardot and Salesforce best practices, processes, and tools, Technical Expertise & Optimization: Conduct regular audits of Pardot and Salesforce setups to ensure optimal performance, data integrity, and adherence to best practices, Identify opportunities to automate and streamline marketing and sales processes and system integrations using Pardot and Salesforce, Identify opportunities to leverage AI within the Pardot/Salesforce ecosystem Continuously stay updated with new Pardot features, Salesforce releases, and industry trends to implement improvements and innovations,
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