Senior Lead Generation Specialist

Responsibilities

• Use lead generation tools such as LinkedIn Sales Navigator, Seamless, and ZoomInfo to identify key decision-makers in target international markets.
• Conduct market research to refine lead generation strategies based on trends, competition, and customer needs.
• Execute outbound prospecting through cold calls and email campaigns to initiate meaningful engagements.
• Qualify leads against predefined criteria and clearly communicate the value proposition of our IT services.
• Maintain accurate lead records in the CRM and ensure 100% adherence to data entry and timesheet updates.
• Achieve monthly targets for qualified leads in accordance with the BAN checklist.
• Improve the lead qualification ratio by 10% quarter-over-quarter.
• Ensure at least 90% accuracy in prospect intelligence recorded in the CRM to support higher sales conversion.
  

Requirements

• Proven experience in sales lead generation, preferably within the IT services sector targeting international markets.
• 3-4 years of total work experience.
• Bachelors degree required.
• Fluent in English with excellent verbal and written communication skills.
• Experience working with international markets is mandatory.