Senior Digital Marketing Manager

Sone India

7 - 10 years

7 - 10 Lacs

Mumbai Maharashtra India

Posted:1 month ago| Platform: Foundit logo

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Skills Required

Digital Marketing Performance Optimization Paid Campaign Crm Systems Branding

Work Mode

On-site

Job Type

Full Time

Job Description

Senior Digital Marketing Manager

We are looking for an experienced and data-driven Senior Digital Marketing Manager to lead the digital presence and performance marketing strategy of Sone India. The role will focus on driving brand awareness, lead generation, and customer engagement across digital platforms.

Plan, develop, and execute
digital marketing strategies
across channels (
SEO, SEM, Email, Social Media, Display Ads, Content
).
Oversee the company's
website, landing pages, and digital assets
ensuring
SEO and performance optimization
.
Manage
paid campaigns (Google Ads, Meta, LinkedIn)
and monitor
ad spend, ROI, and conversion
.
Create, manage, and optimize
lead generation funnels
for B2B marketing.
Collaborate with internal teams and agencies for
creative content, ad copies, and visual assets
.
Use tools like
Google Analytics, Search Console, and CRM systems
to track, report, and refine digital performance.
Ensure alignment with
branding goals
and contribute to product promotions, launches, and market campaigns.
Analyze
competitors, industry trends, and digital performance metrics
to refine strategy.
Mentor and lead
junior marketing team members and vendors
.

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