Senior Digital Marketing Executive

Job Description

MedVoice is hiring a Senior Digital Marketing Executive responsible for developing, implementing, and managing marketing campaigns that promote MedVoice s services and products in the healthcare sector. This role demands creativity, strategic thinking, and analytical skills to drive online engagement, lead generation, and brand awareness. Responsibilities Develop and execute comprehensive digital marketing strategies aligned with business goals, including SEO/SEM, email marketing, social media, content marketing, and PPC campaigns. Oversee the creation of high-quality, engaging content tailored to various digital platforms to ensure it resonates with the target audience. Define and execute marketing and communication activities according to the marketing plan. Coordinate all marketing activities to generate leads. Collaborate with other teams to promote offerings. Work with and manage a team of SEO, PPC marketers, and other stakeholders to maintain MedVoice s digital presence. Maintain consistent brand messaging across all social channels. Identify, analyze, and measure trends and content to assess performance and optimize user experience. Inform clients and prospects of services through creative marketing strategies. Track the performance of all marketing campaigns. Education: Bachelor s/Master s degree in Marketing along with Digital Marketing Certification is required. Experience: Minimum of 5-7 years of experience in digital marketing, preferably in the healthcare industry. Skills: Strong understanding of digital marketing channels and tools. Proficiency in using analytics tools (e.g., Google Analytics, SEMrush, HubSpot). Excellent written and verbal communication skills. Ability to manage multiple projects and meet deadlines. Strong analytical and problem-solving skills. Experience with SEO/SEM, PPC, and social media advertising. Knowledge of healthcare industry regulations and compliance is a plus. Work Experience: 5-7 Years of Experience in Digital Marketing