Marketing Manager

5 - 10 years

7 - 12 Lacs

Posted:2 months ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

We are seeking an experienced Marketing Manager with comprehensive 360-degree marketing capabilities, including strong digital marketing expertise. This role is key to driving brand awareness, lead generation, market positioning, and executing digital marketing strategies for MedVoice within the U.S. healthcare industry. The ideal candidate will have a deep understanding of healthcare solutions and a strategic mindset to enhance our growth in the U.S. market. Key Responsibilities: Develop and execute a 360-degree marketing strategy for the U.S. healthcare sector, incorporating digital channels such as SEO, SEM, PPC, email, social media, LinkedIn, and content marketing to enhance brand visibility and generate leads. Oversee the creation of high-quality, engaging content across digital platforms to maintain consistent brand messaging that resonates with the target audience. Track, analyze, and report on campaign performance, using insights to refine strategies and optimize user experience. Lead and manage a team of digital marketing specialists, coordinating with sales, operations, and external agencies to ensure marketing efforts align with business objectives and promote MedVoice s services effectively. Research competitive trends and emerging technologies in the U.S. healthcare market to keep strategies relevant and impactful. Manage the marketing budget effectively, assessing ROI to ensure efficient use of resources and optimize campaign outcomes. Preferred Candidate Profile: Bachelor s degree in Marketing, Business, or a related field. 5+ years of experience in a marketing role, ideally within healthcare, B2B with a focus on the U.S. market. Proven expertise in both digital and traditional marketing strategies, with hands-on experience in digital tools (Google Analytics, HubSpot, SEMrush, etc.). Strong understanding of healthcare services marketing, particularly in the U.S. market. Excellent analytical, communication, and project management skills. Ability to thrive in a fast-paced, collaborative environment.

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