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Circle K
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Senior Developer - ACC, AJO, AEP, CDP

Senior Developer - ACC, AJO, AEP, CDP

Circle K

5 - 10 years

3 - 4 Lacs

kolkata mumbai new delhi hyderabad pune chennai bengaluru

Posted:None| Platform:

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Skills Required

automation data management business analysis javascript sms data structures html subject matter expert adobe monitoring

Work Mode

Work from Office

Job Type

Full Time

Job Description

The Senior Developer will work in projects related to Adobe Campaign, Adobe Experience Platform, and Adobe Journey Optimizer implementation, improvements, and optimization. This role combines business analysis with technical development skills to enhance our marketing automation capabilities. The ideal candidate will possess a strong understanding of both marketing strategies and technical development, enabling them to bridge the gap between business requirements and technical solutions.

You're a builder at heart with strong technical knowledge, is process-oriented, analytical, and can get things done. In every challenge, you can find a solution.

You build great products. In a role that demands both business and technical acumen, you independently work through ambiguity to drive prioritization of opportunities. You ground your decisions in the data and know where to focus your efforts.

You build for the future. When setting direction for the short-term, you weigh the long-term impact of your roadmap across a complex, global organization. You can communicate how our work today will impact our digital maturity in the years to come.

Roles & Responsibilities

Collaborate with marketing stakeholders to gather and analyze requirements for campaigns, workflows, and data management initiatives within Adobe Campaign, Adobe Experience Platform, and Adobe Journey Optimizer
Defining data structures, creating and managing journeys, crafting personalized content, and monitoring campaign performance in ACC/AJO/CDP
Defining and creating customer segments based on various criteria to target specific groups with tailored content and experiences in ACC/AJO/CDP
Optimizing the existing use cases & create the new ones in ACC/AJO/CDP
Implement logic for real-time and scheduled delivery using edge based triggers and behavioral data
Develops and implements custom solutions within AEP, including integrations with other systems and applications
Troubleshooting & Issue Resolution: Monitor the performance across ACC/AJO/AEP solutions, proactively identify issues and provide timely resolutions. Troubleshoot any technical challenges and optimize journeys, workflows for enhanced efficiency
Design and document technical solutions that align with business objectives, ensuring that Adobe Campaign functionalities are effectively utilized
Implement custom solutions, including workflows, data integrations, and automation scripts, using Adobe Campaign s development tools and languages
Manage and optimize data processes, ensuring high-quality data is available for campaign segmentation and targeting
Develop and execute testing strategies to validate solutions. Ensure that all developed functionalities meet quality standards before deployment
Provide training and support to marketing teams on the use of Adobe Campaign features and best practices. Serve as a subject matter expert
Create dashboards and reports to monitor campaign performance and provide insights for continuous improvement
Work closely with cross-functional teams, including IT, analytics, and marketing, to align on project goals and ensure successful implementation of solutions

Education

Bachelor s degree required
Master s degree preferred (MBA/MS Computer Science/M.Tech Computer Science, etc.)

Relevant Experience

5+ Years with Adobe Campaign Classic, AJO, CDP, AEP implementation
Relevant working experience in a communication platform or MarTech stack

Behavioural Skills

Delivery Excellence
Business disposition
Social intelligence
Innovation and agility

Knowledge

Adobe certifications preferred.
Ability to program in HTML/CSS/JavaScript
Ability to write complex SQL queries
Understanding of Email, SMS, PUSH, including responsive design principles, templating, and data schemas

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Senior Developer - ACC, AJO, AEP, CDP