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Skyleaf Consultants
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Senior Copywriter (Publication + PR Focus)

Senior Copywriter (Publication + PR Focus)

Skyleaf Consultants

3 - 8 years

5 - 9 Lacs

bengaluru

Posted:2 days ago| Platform:

Apply

Skills Required

copy writing newspaper story formats editorial angles media pr cycles advertising agency seo-optimized editorial sports

Work Mode

Remote

Job Type

Full Time

Job Description

Role & responsibilities

Write crisp, compelling copy across formats, including headlines, press releases,

news blurbs, interviews, brand stories, and leadership columns

Craft PR-ready communication pieces, including quotes, statements, and pitches

for media syndication

Shape the voice of IGB by curating and adapting global stories, trends, and

regulatory movements in iGaming and betting

Translate internal insights into media-relevant narratives that elevate

GammaStacks presence in the industry

Work closely with the PR and marketing teams to align messaging across earned

and owned media

Maintain publication-grade clarity, accuracy, grammar, and storytelling
Use AI tools like ChatGPT and Jasper for brainstorming, outlines, and speed,

without compromising originality

Optimize all written materials with SEO best practices, internal linking, and meta

frameworks in mind

Preferred candidate profile

4-8 years of copywriting experience in a media house, editorial agency, or

publishing environment

Strong command of story formats, editorial angles, and publishing schedules
Bachelors degree in Journalism, Mass Communication, English, or a related field
Fluency in AP-style or similar publishing standards
A knack for writing smart, structured, and succinct copy, whether it's a 50-word quote

or a 500-word press release

Understanding of PR cycles, brand positioning, and industry media engagement
Experience using AI writing tools as enhancers, not replacements
SEO-optimized writing skills (keyword strategy, meta tags, internal linking)

Bonus Points

Previous writing experience in iGaming, sports betting, fantasy, fintech, or SaaS
Familiarity with regulated markets and industry compliance language
Exposure to international PR campaigns or media partnerships

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