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TL-Media Intelligence

Cognizant

5.0 - 7.0 years

Chennai

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Ratings Analyst Location :- Chennai Work mode :- Complete WFO (5 days) Shift - UK Immediate joiners preferred Strong understanding of TV, media, advertising, programme scheduling and audience behaviour, and how content and competition influence viewing patterns. High numerical accuracy and attention to detail when working with audience numbers, ratings estimates and performance trends. Ability to produce audience forecasts using historical viewing data, programme information and broader market/competitor insight. Ability to interpret audience trends, assess changes in viewing patterns, and apply these learnings to forward-looking estimates. Good knowledge of programme genres, formats, schedu...

Posted 2 weeks ago

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