Senior Content Writer

Job Title: Content Writer

Location: Kinfra Techno industrial park calicut

Department: Marketing

About Benjali Academy pvt.ltd:

Benjali Academy is the leading platform, serving as a bridge between the enthusiastic mind and the business world. We offer a wide range of business training programs, including entrepreneurial, life-changing, and language skill programs. Our goal is to transform both life and business, while also helping individuals improve their skills. We aim to bring together young and ambitious individuals with successful entrepreneurs, creating a vibrant community focused on personal and professional growth. With our comprehensive business training programs, we empower individuals to thrive in the global marketplace and achieve their entrepreneurial dreams.

We’re seeking a talented Content Creator with a strong passion for writing and storytelling to help us produce impact written content that attracts, educates, and retains learners.

Key Responsibilities:

1. Content Writing & Strategy

Research, write, and edit clear, engaging, and original content for blogs, articles, newsletters, social media, and marketing campaigns.

Develop content that supports the company’s mission, learning programs, and brand tone of voice.

Collaborate with subject matter experts and instructors to create academic and marketing materials.

Produce website and landing page copy optimized for readability and conversion.

Maintain a consistent and compelling brand narrative across all platforms.

2. SEO & Content Optimization

Conduct keyword research and implement SEO best practices to improve organic visibility.

Optimize headlines, meta descriptions, and on-page content for search performance.

Use analytics tools to measure and enhance content effectiveness.

3. Content Planning & Coordination

Contribute to the editorial calendar and ensure timely delivery of content assets.

Repurpose existing materials (videos, webinars, or course notes) into written formats like blogs, guides, and summaries.

Coordinate with design and marketing teams to enhance written content with visuals and CTAs.

4. Social Media & Community Engagement

Write captions, posts, and threads tailored to different social media platforms.

Develop storytelling-driven campaigns that build engagement and brand awareness.

Support online community engagement through thoughtful, informative responses and discussions.

Qualifications:

Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field.

1–3 years of proven experience in content writing, copywriting, or editorial work (preferably in education or edtech).

Exceptional command of written English with strong editing and proofreading skills.

Understanding of SEO writing, keyword research, and content analytics.

Creative thinker with the ability to translate academic or technical topics into accessible, engaging content.

What We Offer:

A creative, purpose-driven work environment focused on education and growth.

Opportunities to lead content projects and shape the brand’s voice.

Access to professional development and free learning resources.

We offer up to 25,000 salary packages and performance-based incentives.

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person