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WPP Media
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Senior Business Director

Senior Business Director

WPP Media

9 - 14 years

30 - 35 Lacs

gurugram

Posted:3 hours ago| Platform:

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Skills Required

business director resource allocation team development strategic planning data mining quality analysis business understanding client management analytics media planning

Work Mode

Work from Office

Job Type

Full Time

Job Description

Role Summary and Impact

Lead a significant segment within the HMCL_IBU business portfolio, strategically guiding a team to achieve client media KPIs.

Reporting of the role

Reports to the client lead for the business.
3 best things about the job

Gain full-funnel agency exposure in a horizontally integrated structure, offering holistic experience across the ecosystem and expanding your WPP and market network.
Become a recognized category expert in the 2-wheeler segment, leading strategic conversations across various platforms.
Grow your leadership style within an agency committed to nurturing talent.

Measures of successIn three months, you would have:

Earned client confidence through deep business understanding and expert media planning knowledge.
Established strong internal relationships within the WPP ecosystem for efficient navigation.

In six months, you would have:

Demonstrated hands-on industry knowledge and the ability to discuss measurement metrics across touchpoints based on campaign objectives.
Built a cohesive team and mentored them to excel.

In 12 months, you would have:

Independently led and delivered on cross-client KPIs, becoming a standard-bearer for the companys vision.

Responsibilities of the role:

Engage in strategic planning and develop 360-degree planning approaches for new campaigns.
Extract insights through data mining and articulate clear strategies.
Effectively communicate with internal and external audiences across paid, owned, and earned media.
Ensure meticulous attention to detail and accuracy in all submissions.
Secure industry recognition through awards at forums like FOM, Cannes, Smarties, and RAMAI.
Oversee all aspects of client media campaigns across brands and media channels.
Supervise and design media plans using relevant tools.
Foster a culture of innovation, encouraging contributions to creative media solutions.
Proactively offer client inputs and directions, ensuring responsiveness to client needs.
Initiate and drive quality analysis and cross-category case studies.
Facilitate team development through on-the-job coaching and developmental training.
Ensure smooth team functioning and timely resolution of conflicts.

Skills and Experience

Minimum 14 years of experience , with last 1 year in a similar role.
Possess acute inquisitiveness and an entrepreneurial mindset.
Demonstrate excellent communication, presentation, and client management skills.
Exhibit strong business acumen for resource allocation and effective proposition selling to clients, with revenue responsibility.
Understand 360-degree mediums (offline online) and their impact on client businesses, including media buying, planning, brand investments, and tool utilization.
Exhibit maturity and stature required to manage an existing team and clients effectively.
Prioritize client and people management and servicing.

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