Senior Associate - Content

2 - 7 years

4 - 9 Lacs

Posted:None| Platform: Naukri logo

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Work Mode

Work from Office

Job Type

Full Time

Job Description

About the Role

We are seeking a creative and detail-oriented

Content Writer

to support internal culture-building initiatives through thoughtful content and communication design. This role is a critical part of the Culture team and will contribute to how culture is communicated, experienced, and celebrated across the organization.
The ideal candidate has strong writing skills, creative thinking capabilities, and experience developing content across formats ranging from written pieces to video content and internal branding materials. This role requires close collaboration with cross-functional teams and a strong understanding of tone, visual identity, and storytelling.

Key Responsibilities

  • Program & Event Communication:

    Develop and execute internal communication plans for culture-led initiatives, including programs, clubs, and other events. Ensure that messaging aligns with the company s cultural identity and resonates with diverse employee groups.
  • Internal Branding & Visual Content:

    Create communication assets such as posters, emailers, decks, and social-style posts. Support the development of a consistent internal brand for culture-related communication.
  • Culture Content Production:

Manage the creation of multimedia content including event videos, and cultural highlights. Work with video tools or editors to produce and publish engaging content for internal distribution.
  • Culture Board Ownership:

    Take ownership of the content strategy and execution of the company s internal culture board curating and updating content that highlights events, initiatives, and employee stories.
  • Cross-Functional Communication Support:

    Partner with teams such as Internal Comms, Social Media, and Benefits to support communication efforts related to employee programs and policy updates.
  • Culture Branding & Storytelling:

    In the long term, support the development and maintenance of an internal culture brand through ongoing storytelling, content strategy, and communication design. This role will work closely with the team lead on strategic direction and execution.

Skills & Qualifications

  • 2+ years of experience in internal communications, content strategy, employer branding, or related fields
  • Excellent written and verbal communication skills with a portfolio of creative copy, blogs, or internal articles
  • Proficiency in design tools such as

    Canva

    ,

    Photoshop

    , or similar platforms
  • Basic video editing capabilities or experience coordinating video production
  • Ability to manage multiple projects simultaneously with strong attention to detail
  • A collaborative mindset with the ability to work across teams and functions
  • A deep interest in culture, storytelling, and people engagement

Preferred Qualifications

  • Experience in internal communications or employee engagement roles
  • Familiarity with internal culture programs or employer branding practices
  • Experience working in fast-paced, collaborative environments
 

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