Search Marketing Specialist

2 - 6 years

0 Lacs

Posted:1 week ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

In this role as a Search Marketing Specialist at Optima Response located in Chennai, your responsibilities will include: - Conducting keyword research to enhance search marketing strategies - Managing web analytics to track and optimize campaign performance - Executing digital marketing strategies to drive results - Running paid search campaigns and optimizing for SEO, AEO & GEO - Analyzing search data to make data-driven decisions - Collaborating with the marketing team to develop effective search marketing strategies To excel in this role, you should possess the following qualifications: - Skills in Marketing and Digital Marketing - Proven experience with Keyword Research and Web Analytics - Experience with managing and optimizing Paid Search Campaigns - Strong analytical skills with attention to detail - Excellent communication and teamwork abilities - Bachelor's degree in Marketing, Business, or a related field - Familiarity with SEO practices is a must - Ability to work in a fast-paced environment and meet deadlines Optima Response is a 360-degree marketing services company that has been delivering results to global and local clients since 2008. With a strong focus on Full Service advertising and Digital Marketing, the company is dedicated to achieving success for its clients.,

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