Search Engine Optimization Specialist

Compensation

Salary Package: ₹2.5 – 4 LPA

Company Description

Career Mantra is an educational advisory board launched in 2008, aimed at simplifying course and college selection for students pursuing UG and PG courses in India and abroad. Our platform provides reliable and authentic information for over 1,500 institutions and more than 25,000 courses, with a registered database of over one million students. We offer personalized experiences and detailed information to empower students in their educational and career decisions. We also facilitate interactions with aspirants through events and seminars across multiple cities, providing counseling support and training.

Role Description

This is a full-time role for a Search Engine Optimization (SEO) Specialist, based on-site in Pune. The SEO Specialist will be responsible for conducting keyword research, performing SEO audits, building links, analyzing web analytics, and optimizing on-page SEO. Day-to-day tasks include developing and implementing effective SEO strategies, monitoring performance metrics, and collaborating with the content team to ensure SEO best practices are being followed.

Qualifications

• Keyword Research and On-Page SEO skills
• Experience with SEO Audits and Link Building techniques
• Proficiency in Web Analytics tools
• Strong analytical and problem-solving skills
• Excellent communication and collaboration abilities
• Experience with SEO tools such as Google Analytics, SEMrush, or Moz
• Background in digital marketing or a related field is a plus
• Bachelor's degree in Marketing, Communications, or a related field