Search Engine Optimization Manager

As a Digital Marketing Manager at SheWork.in, you will play a crucial role in driving the online and offline marketing strategies to empower women in the workforce. With your expertise in SEO, Performance Management, and 360-degree marketing, you will lead transformative initiatives that align with our organizational goals and brand identity. Key Responsibilities: - Develop and execute integrated marketing campaigns across diverse channels to maximize ROI. - Lead advanced SEO strategies to improve website rankings and organic traffic, monitoring campaign performance for optimization. - Build and maintain SheWork.in's brand identity across platforms, engaging diverse stakeholders with impactful branding strategies. - Strategize and manage content for social media channels, leveraging analytics for enhanced campaign effectiveness. - Craft marketing strategies aligned with hiring and recruitment trends, creating tailored campaigns in partnership with internal teams. - Organize events, partnerships, and workshops to amplify brand visibility and drive offline engagement through innovative marketing strategies. Requirements: - 10+ years of digital marketing experience with expertise in SEO, performance management, and brand strategy. - Deep understanding of online and offline marketing approaches, familiarity with the hiring and recruitment industry. - Proficiency in tools like Google Analytics, SEMrush, and marketing automation platforms. - Strong leadership, communication, and data-driven decision-making skills to drive growth and create lasting brand impact. If you are ready to lead SheWork.in's marketing journey and contribute to the future of hiring and workforce diversity, we look forward to hearing from you. (Note: Additional details about the company were not provided in the job description.),