Search Engine Optimization Intern

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Position Overview

The SEO Intern supports the Digital Marketing and SEO teams by assisting with keyword research, on-page optimisation, content development, and performance analysis. This role provides hands-on exposure to SEO tools, data insights, and website optimisation techniques. The intern will collaborate with cross-functional teams to improve organic visibility, enhance website performance, and contribute to content strategies. This position is ideal for individuals eager to gain practical experience in search engine optimisation and digital marketing.

Key Responsibilities

1. Keyword Research & Competitor Analysis

• Conduct keyword research to support content creation and SEO strategy.
• Perform competitor analysis to identify opportunities for ranking improvement.
• Assist in building keyword lists, topic clusters, and content briefs.

2. On-Page & Off-Page SEO Support

• Optimize website pages, metadata, and content for SEO best practices.
• Support link-building activities and outreach campaigns.
• Review and update existing website content for SEO improvements.

3. Performance Tracking & Reporting

• Monitor website rankings, traffic, and performance using tools such as Google Analytics and Google Search Console.
• Prepare weekly/monthly SEO performance reports.
• Identify issues affecting organic performance and recommend improvements.

4. Content Collaboration

• Partner with the content team to create SEO-friendly content.
• Ensure content aligns with keyword strategy, readability, and search intent.
• Support the development of blog posts, landing pages, and website updates.

5. SEO Research & Trend Monitoring

• Stay updated on the latest SEO trends, search engine algorithm changes, and best practices.
• Conduct research on emerging tools and optimization techniques.

Qualification

Education & Experience

• Bachelors degree in Marketing, Communications, Business, Computer Science, or a related field.
• Prior internship or academic project experience in SEO or digital marketing is preferred.

Technical Skills

• Basic knowledge of SEO tools such as SEMrush, Ahrefs, SEO PowerSuite, Google Analytics, and Google Search Console.
• Understanding of keyword research, on-page optimization, and link-building techniques.
• Familiarity with social media platforms and basic email campaign concepts.

Soft Skills

• Strong analytical and problem-solving abilities.
• Detail-oriented with strong organizational and time management skills.
• Good communication skills and the ability to collaborate with cross-functional teams.
• Eagerness to learn and adapt in a fast-paced environment.