Sales Officer

Job Description

Perfora is a unique and innovative brand that is disrupting the oral care category. Within 3 years, Perfora has carved out a strong brand name in the oral care space and is the largest digital-first oral care brand. Our vision is to improve oral hygiene for millions of Indian consumers. We are looking for a dynamic and results-driven Sales Officer to manage and grow sales in premium retail outlets across Chandigarh, Mohali, and Panchkula . The ideal candidate will be responsible for achieving sales targets, expanding the market, maintaining strong distributor and retailer relationships, and driving operational excellence in the assigned territory. Key Responsibilities: Manage and grow sales across premium retail outlets in Chandigarh, Mohali Panchkula. Identify and appoint distributors in Tricity with a strong network across premium pharmacies and SAMT outlets Ensure timely achievement of Primary and Secondary sales targets in the assigned territory. Plan, forecast, and monitor monthly/quarterly distributor-wise and product-wise sales performance. Build and maintain strong relationships with distributors, store managers, and store owners Provide ROI-focused support to distributors, including investment rationalization and secondary sales growth initiatives. Ensure timely payment collection from distributors as per agreed terms. Work proactively to improve payment terms with distributors and ensure compliance with financial policies. Ensure optimal inventory levels at distributor points and retail outlets to avoid stock-outs and overstocking. Qualifications: Graduate in any discipline; MBA preferred. 2-3 years of relevant sales experience in FMCG / Consumer Goods / Premium Retail sectors. Understanding of distributor operations and retail dynamics in premium outlets. Prior experience in managing sales in Chandigarh, Mohali Panchkula markets will be an added advantage. Good understanding of financial management related to distributor handling. About Perfora: Perfora is co-founded by Jatan Bawa and Tushar Khurana who cumulatively have more than 10+ years of experience across consumer internet and consumer brands. They met in 2016 on a train journey named Jagriti Yatra and have known each other since then. Perfora is backed by marquee institutional investors like RPSG Capital Ventures, and Sauce.VC , Lotus Herbals Family Office, Ship Rocket Ventures, and celebrated entrepreneurs. The brand believes in adding value to the lives of everyday consumers and is conscious of its impact on the environment. You can read more about the brand on the website - www.perforacare.com Perfora is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.