Sales Officer

Job Description

Job Title: - Sales Officer Location:- Vadodara Workdays:- 6 Days (Morning Shift) Experience:- 1+ years Primary Purpose: We are seeking a motivated and results-oriented Sales Officer to join our dairy business team. As a Sales Officer, you will be responsible for expanding our customer base, achieving sales targets, and promoting our dairy products in the market. Your role will involve building and managing distributor/dealer networks, implementing marketing strategies, and providing excellent customer service. Key Accountabilities/Activities: Sales and Distribution Management: Appointing and managing a network of distributors and dealers within the assigned territory. Ensuring the achievement of sales targets on a monthly, quarterly, and annual basis. Handling marketing and product development activities to promote sales and enhance product offerings. Creating new market schemes to launch new products and drive sales of existing products. Market Analysis and Planning: Conducting market analysis to assess market size, future prospects, and competitors' analysis. Adapting sales strategies and plans according to changes in the market scenario. Ensuring the placement of the right products in the appropriate markets. Credit Control and Management: Implementing credit control measures to manage customer credit and minimize bad debts. Managing market development activities to expand the customer base and increase sales. Customer Relationship Management: Developing and maintaining long-lasting relationships with customers. Contacting potential customers to introduce company products and encourage purchases. Addressing customer inquiries and resolving issues by coordinating with relevant departments. Acquiring in-depth knowledge of company products to effectively communicate their features and benefits. Sales Administration and Reporting: Maintaining accurate records of all sales activities, customer appointments, and complaints. Collaborating with the marketing department to ensure effective targeting of the desired customer segment. Providing feedback to product developers on possible product improvements to meet market needs. Preparing cost-benefit analyses for prospective and existing customers to guide purchase decisions. Analyzing competitors' products to understand their features, benefits, and shortcomings. Work Relations: Internal: Reporting to CEO for all Functional as well as administrative purposes. Interface with Production, Quality Control, Maintenance, Procurement, Engineering teams Interface with HR Teams- Global Head HR, Plant HRBP, AVP-Group HRBP for manpower planning, and all other employee life cycle issues Interface with Accounts, Finance, and Facility management teams. External: Interface with Distributors and Dealers, Retailers Interface with Consumers Interface with Foodservice and Hospitality Industry Network various clients, Marketing Agencies, Logistics and Transportation Providers, suppliers, regulatory agencies, Service Providers, villagers, distributors Qualification: Essential: Any Graduate Experience: Essential: 1+ years of experience in Managing Dairy sales Proven experience in sales and distribution management, preferably in the dairy or FMCG industry. Strong market analysis and planning skills. Excellent communication, negotiation, and relationship-building abilities. Proficiency in sales administration and reporting. Analytical thinking and problem-solving skills. Knowledge of credit control principles. Ability to work independently and achieve sales targets. Familiarity with market dynamics and customer behavior in the assigned territory.