Sales and Marketing Executive

Role Overview: As a Business Development Executive at Parekh Enterprises, you will play a crucial role in driving business growth through proactive sales and marketing strategies. Your responsibilities will include market intelligence analysis, sales and client acquisition, marketing and brand strategy development, content creation, communication, events participation, and client engagement. Your role will be a blend of field sales, digital marketing, and strategic business development aimed at expanding the company's footprint in the engineering polymers sector. Key Responsibilities: - Monitor market trends and customer demands in the polymer industry to stay informed about the market scenario. - Identify and engage new B2B clients in target regions, while also strengthening relationships with existing customers to drive repeat business. - Conduct on-ground visits and strategic follow-ups to meet and exceed sales targets, maintaining sales reports, forecasts, and CRM updates. - Conceptualize and execute digital and traditional marketing campaigns, develop marketing materials, brochures, and promotional content. - Drive online visibility through SEO, SEM, social media, and email marketing efforts. - Create compelling product flyers, catalogues, and client presentations, manage website content, and maintain a social media calendar. - Represent the company at trade exhibitions and industry events, collecting customer feedback and supporting client satisfaction initiatives. Qualification Required: - Bachelor's Degree in Marketing, Business, Chemical Engineering, or a related field. - Minimum 2 years of experience in B2B sales and marketing. - Strong understanding of plastic raw materials and engineering polymers. - Excellent communication, presentation, and negotiation skills. - Proficiency in MS Office, CRM tools, and digital marketing.,