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Research Analyst ( LinkedIn )

Research Analyst ( LinkedIn )

MagicWorks

1 - 3 years

3 - 5 Lacs

pune

Posted:1 day ago| Platform:

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Skills Required

computer science pdf market research data processing selenium research analyst seo digital marketing data extraction python

Work Mode

Work from Office

Job Type

Full Time

Job Description

Research Analyst LinkedIn

Position Overview:

Location:

Pune (Work from Office Only)

Experience:

1 to 3 Years

Education:

Bachelor s Degree in Computer Science, Data Analytics, Marketing, or a related field.

Roles and Responsibilities:

Data Extraction and Analysis LinkedIn:

Use automated tools, scripts, and web scraping techniques to collect data from various websites and platforms

Extract marketing-related data such as competitor analysis, customer trends, and pricing information

Data Cleaning and Processing:

Process, clean, and organize raw scraped data into usable formats for marketing analysis. (eg. V-lookup in Excel)

Ensure data accuracy and integrity throughout the scraping and processing stages

Competitor and Market Research:

Monitor competitor websites, products, and digital campaigns to gather actionable insights

Analyze data to help develop effective digital marketing strategies

Reporting and Visualization:

Prepare detailed reports, dashboards, and visualizations to present findings to the marketing team

Assist in making data-driven decisions to improve digital marketing performance

Tool and Script Management:

Develop and maintain scripts (e.g., Python, R, or tools like Sales navigator, zoom info, Selenium, BeautifulSoup, or Octoparse) for efficient data scraping

Troubleshoot and optimize scraping processes to ensure maximum efficiency

Compliance and Security:

Ensure adherence to data privacy laws, terms of service, and ethical guidelines during scraping activities

Maintain confidentiality and secure handling of data

Key Skills Required:

Proficiency in web scraping tools and libraries (e.g., Python: Sales navigator, zoom info, Scrapy, Selenium)

Experience in data processing and cleaning tools like Pandas and Excel

Familiarity with APIs, web crawling techniques, and automation tools

Strong analytical skills to interpret data and generate insights

Knowledge of Digital Marketing concepts and how data applies to SEO, Ads, and campaigns

Ability to present data effectively through reports and dashboards

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