Quaker & White Space Category Lead

14 - 18 years

0 Lacs

Posted:2 weeks ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

As a Category Lead within the India BU Foods Category leadership team, your role will be crucial in developing new global capabilities to extend our presence beyond core snacking into new territories, facilitating our strategic transformation. You will take charge of crafting the new category strategy from inception to a market-ready product launch. This involves identifying untapped market opportunities, aligning product offerings with the changing preferences of Indian consumers, and ensuring the successful market penetration of our new products. Your responsibilities will encompass expanding our portfolio beyond core snacking, driving the development and nurturing of the Quaker & White Spaces portfolio based on business requirements, regional brand roles, and BU objectives. You will be accountable for managing the P&L of the portfolio, establishing the A&M budget, and overseeing its execution. Additionally, you will be responsible for developing and disseminating Statements of Work (SOWs) and briefs, ensuring the effective implementation of Quaker & innovation projects across the region and local Commercial Units. A strong grasp of various channels, such as OT/eCom, for strategic channel expansion, as well as determining suitable packaging formats for the products under consideration will be essential to succeed in this role. Moreover, in addition to these specific duties, your role will involve all the essential responsibilities of a category lead, overseeing a wide range of tasks necessary for the effective management and growth of the portfolio. To excel in this position, you should possess a comprehensive understanding of the end-to-end business value chain, from idea generation to execution. With over 14 years of relevant Marketing experience, particularly in leading brands within the Foods industry, you are expected to exhibit exceptional leadership qualities, effective communication, and collaboration skills. Your ability to influence stakeholders at all levels and adept conflict management skills will be crucial for success in this role. Holding an MBA in Sales & Marketing is required, and previous experience in a startup environment would be advantageous.,

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