Public Relations Manager

Role Overview: As a Public Relations Manager at EaseMyTrip.com, you will play a crucial role in shaping and maintaining the public image of the brand. Your responsibilities will include crafting strategic PR campaigns, managing media relations, and increasing brand visibility and reputation through various platforms. Collaborating closely with marketing, social media, and executive teams, you will align PR strategies with business objectives to effectively communicate the dedication to providing exceptional travel experiences to the public. This position is essential for upholding high communication standards and driving brand engagement. Key Responsibilities: - Develop and execute innovative public relations strategies to enhance brand visibility and market positioning. - Build and maintain strong relationships with media outlets to secure and expand media coverage across traditional and digital channels. - Oversee the production of all PR content, including press releases, speeches, and public statements, to ensure alignment with the brand's voice. - Prepare and implement response strategies in times of crisis or negative press situations to safeguard the brand image. - Plan and manage events such as press conferences, interviews, and public appearances to boost brand presence and engagement. - Monitor the effectiveness of PR campaigns and media coverage, providing detailed reports with analysis and recommendations. - Advise senior management on communication tactics and public sentiment, acting as the point of contact for all public relations matters. - Lead and mentor a team of PR professionals, set clear goals, and foster a collaborative team environment. - Manage the PR budget efficiently to maximize the impact of all public relations activities. Qualifications Required: - Extensive experience in public relations, media relations, or corporate communications, preferably in the travel industry. - Strong network of contacts within the media industry and exceptional writing and editing skills. - Experience in crisis management, event planning, budget management, and leadership. - Proficiency in analytical tools for monitoring PR outcomes and media coverage. - Innovative thinking and excellent communication skills are highly valued for this role.,