Product Marketing Specialist

You will be responsible for leading the marketing efforts for our AI-driven products as a Product Marketing Specialist. Your role will involve developing and owning the go-to-market (GTM) strategy, crafting compelling product narratives, creating marketing assets, and collaborating with cross-functional teams to drive product adoption and communicate value to customers. As the key liaison between the product and the market, you will collaborate closely with Product Management, Sales, and Engineering teams. Your primary focus will be on translating complex AI capabilities into clear business value propositions, conducting competitive research, executing targeted marketing campaigns, and monitoring key performance indicators to refine marketing strategies. To excel in this role, you must possess at least 4 years of experience in product marketing, preferably with AI, SaaS, or enterprise software products. You should have a proven track record in positioning technical products effectively and launching them in competitive markets. Strong understanding of AI technologies like machine learning, NLP, and computer vision is essential, along with excellent communication, writing, and analytical skills. Additionally, having a Bachelor's or Master's degree in Marketing, Computer Science, Business, or related field would be advantageous. Familiarity with AI/ML developer tools, APIs, cloud platforms, and experience in B2B marketing or marketing for early-stage AI products are considered good-to-have qualifications. Joining our team will offer you the opportunity to work on impactful projects, be part of a collaborative and agile environment, and benefit from professional growth and continuous learning. We offer a competitive salary and benefits package, including Provident Fund. This is a full-time position based in Tirupati, Andhra Pradesh, requiring in-person work. If you are enthusiastic about driving cutting-edge AI and data engineering solutions, we welcome your application. Kindly share details regarding your Current CTC, Expected CTC, Notice Period, and years of experience in marketing for AI-based products during the application process.,