Product Manager - Loyalty & Rewards

About Snapmint:

Indias booming consumer market has over 300 million credit-eligible consumers, yet only 35 million actively use credit cards. At Snapmint, we’re reimagining how credit works—with a product-first approach that puts the consumer experience at the center. Our EMI and Pay Later solutions are designed from the ground up to be intuitive, accessible, and frictionless—enabling millions of Indians to purchase what they need, when they need it, whether it’s fashion, electronics, or daily essentials.

From seamless onboarding to instant approvals and zero-cost EMIs, all our products are engineered to empower users while maintaining transparency and trust. We believe that enduring financial services are built not just on fair terms, but also on products that solve real problems with simplicity and scale.

Founded in 2017, Snapmint is now India’s leading online zero-cost EMI provider. With over 10 million consumers served across 2,500 cities—and doubling year on year—our growth is a direct outcome of building a world-class online product that people love and rely on.

Role Overview:

We are looking for a Product Manager to lead the Loyalty & Rewards charter. This role is central to building meaningful and engaging reward experiences that drive user retention, repeat transactions, and lifetime value. The ideal candidate combines a deep understanding of user incentives with a strong product sense and analytical rigor. You will be responsible for designing and managing cashback programs, personalized offers, loyalty campaigns, and ensuring they align with business goals and financial health.

Responsibilities:

• Build and improve the Rewards feature to make it easy and rewarding for users.
• Work with marketing and merchants to launch rewards
• Design next steps of the loyalty program like tiers, badges, or brand rewards.
• Track how many users use rewards and how it impacts repeat usage and LTV
• Run A/B tests and user research to make the program better
• Ensure the reward system is fair, scalable, and supports Snapmint’s business

Qualifications:

• Experience working at a company with 50M+ app downloads
• 4–6 years in product management—preferably fintech, BNPL, payments, or loyalty programs
• Strong analytics with a background in designing incentive-driven products
• Experience executing loyalty/ cashback programs and running A/B experiments
• Understanding of ecommerce & consumer journeys is a plus
• A user-first mindset with the ability to translate insights into intuitive product flows
• Excellent stakeholder management and roadmap planning skills

Location - Bangalore Work days - 5 days/ week