Product Management Team (PMT)

Product Marketing Trainer – Job Description

Responsibilities

• Providing training, product knowledge, direction to the field sales team to ensure that they are well equipped with scientific and communication skills both.
• Product Management in the pharmaceutical industry has to work with cross-functional teams like medical affairs, learning and development team, R & D team (Research & Development) in the process.
• Developing brand plans/strategies for the product range along with market penetration strategy along with market research and competitor analysis.
• SWOT analysis of product line (strength, weakness, opportunities, and threats) and guiding sales team to tap the opportunities and growth in the product sale.
• Creating brand inputs for promotion like VA, LBL, Newsletter, flipcharts, or digital campaigns like website or app launch or webinar series, etc.
• Conducting meetings, scientific symposia, CMEs, conferences, and ensuring brand visibility in the target audience segment of the pharmaceutical industry, which are healthcare professionals and hospitals.
• Motivating sales team members by organizing training camps, award ceremonies, and recognition programs.
• Product forecasting, new product pipeline strategy, new product pre-launch, and launch strategy and post-launch, new initiatives for product growth strategy.

Skill

• Creativity and analytical skills
• Market research and intelligence to tap competitor analysis
• Good communication skills
• Ability to work and liaise with cross-functional teams
• Forecasting and visionary approach
• Sales management and leadership skills

Desired Qualification:

· Good Interpersonal and Communication skills

· Ability to work in Team and collaborate

· Fluency in any foreign language will be preferred.

· Minimum 3-year experience required.

· Experience in either market research/brand, marketing

Job Type: Full-time

Pay: ₹20,000.00 - ₹30,000.00 per month

Benefits:

• Health insurance