Principal Product Specialist

Job Responsibilities : Collaborate with product management and engineering teams to gain deep product knowledge and identify key features and benefits that resonate with our target audience. Create compelling content for a variety of channels, including website copy, product datasheets, blogs, case studies, presentations, and videos, to articulate the value proposition of our products. Conduct competitor analysis to understand market trends and position our products effectively. Engage with customers, sales teams, and industry partners to gather feedback and insights, fostering strong relationships and aligning marketing strategies with market needs. Support sales and business development efforts through the creation of training materials, and targeted marketing campaigns. Independently define and drive both internal and outbound technical marketing campaigns. Communicate features and value proposition of new new solutions with key internal and customer stake holders Partner with sales team to help drive account strategy and campaigns. Evangelize and drive adoption of new technology across customers. Collect customer feedback and identify key challenges to be addressed by enhancement to our solutions. Collaborate with worldwide AE teams and mentor junior team members Qualifications BE/BTech/ME/MS/MTech in Electrical/Electronics/ Computer Science or a related field and MBA preferred. Behavioral skills required Must possess strong written, verbal and presentation skills Ability to establish a close working relationship with both customer peers and management Explore what s possible to get the job done, including creative use of unconventional solutions Work effectively across functions and geographies Push to raise the bar while always operating with integrity