PR Associate

You will be responsible for working closely with the Communications team, reporting to the Head of Communications and Co-Founders. Your duties will include coordinating with a graphic designer to create collaterals, posters, infographics, etc. Additionally, you will work with field staff and photographers for content or project execution. Your role will involve engaging with celebrities, approaching new celebrities, building a celebrity database, and converting them into supporters, donors, or patrons. You will also be responsible for organizing celebrity visits to the centers. Furthermore, you will handle all filming projects, liaise with filming production houses, broadcasters, filming cast and crew, and coordinate with various teams. You will collaborate closely with the press team to coordinate video interviews, media filming, and potential new press stories. In this position, you will need to develop new and imaginative online and offline campaigns and out-of-the-box activities, creating a yearly calendar. You will organize and coordinate small-scale and large-scale events, national and international workshops, seminars, digital events, webinars, panel discussions, and interviews. Other responsibilities include sending thank you calls or emails to people who have donated or attended an event, networking with people and HNIs at events, creating presentations for various events, and updating and tracking various sheets including annual metrics, events, celebrities, donors, etc. You will also be involved in creative content creation, video production, and creative direction, working closely with the videographer and editor. Moreover, you will ideate, script, record, and edit podcasts and talk shows for the organization. Your role will require regular follow-ups and updates to donors, supporters, and stakeholders, approaching new corporates/organizations for partnerships or collaborations, managing existing brand partnerships, and drafting proposals for partnerships and collaborations. You will work with the legal team to create or edit MoUs or other legal guidance and coordinate with the accounts department periodically for donation receipts. To succeed in this role, you must have a graduate/postgraduate degree in the Communications field with an established understanding of Public Relations. Excellent speaking and writing skills in English, proficiency in Hindi and English, and a detail-oriented approach are essential. You should be a people person, able to work in a team, work under pressure, meet deadlines, multitask, and drive projects to completion. Travel to field sites may be required, and a flexible approach to work is necessary. Experience of 2+ years in a similar role is preferred. This is a full-time position based in Delhi, with day and morning shifts. The job also requires working 6 days a week. Benefits include health insurance, life insurance, and Provident Fund.,