PR Associate - Client Experience (Consumer)

Position: Associate

Location: Mumbai

Experience: 1- 2 years

Objective

Be a strategic partner and trusted advisor to clients by helping them address business imperatives or issues with the right marketing/communications solutions. Champion a superlative client experience by leading a dynamic integrated team to develop breakthrough ideas, innovative programs and executional excellence. Advocate the agency’s full breadth of capabilities and expertise across today’s digitally led media landscape. Lead business development activities with existing and new clients

Primary Responsibilities Client

• Proactive in understanding the clients’ business

• Familiar with key client contacts and clear understanding of clients’ organizational structure

• Have a clear understanding of clients’ organizational structure

• Schedule and coordinate client meetings; keep participants advised of any changes

• Maintain adequate supply of client-related materials and documents

• Interact with client as deemed necessary by account team leader Media

• Draft media relations materials

• Develop and maintain media contact lists and databases

• Assemble press kits

• Continually update knowledge of new media

• Research and maintain speaking/editorial opportunities and calendars

• Scan daily, weekly, monthly and on-line publications to identify client-relevant media coverage, including competitive market and industry information Writing

• Proof and edit internal and external documents

• Prepare clip reports and summaries as needed by team and client Team Support

• Actively participate in agency development by assisting with new business and volunteering to assist other staff with urgent client needs

• Balance workload between accounts and account staff to ensure that all work is accurate and completed within established deadlines

• Continually update manager on progress of activities Administrative Support

• Manage monthly client billing process

• Track/enter time with precision and on a day-to-day basis

• Cross-reference, approve, and forward invoices to the Accounting Department

• Arrange meetings, travels and conference calls

• Coordinate mass mailings • Perform other administrative tasks as assigned

• Provide reception relief and back-up assistance for other secretaries

Education

Graduates / Post Graduates.

Success Factors

• Effective oral and written communication skills

• Can prioritize multiple tasks and manage time in a consistent manner

• Professional demeanour

• Can meet deadlines consistently

• Exceptional judgment when working with team members, client contacts and vendors

• Attention to detail

• Can solve problems

• Desire to pursue learning and self-development

• Can ask for assistance from other team members

• Proficient in Microsoft Suite, Internet, on-line services.

• Competent in set up of presentation tools such as projectors and laptops