PPC Executive- Meta Ads

Company Description

Growth Gravy is a Growth hacking agency based in Panaji, specialising in helping businesses market their services and products effectively to drive revenue growth.

We offer end-to-end digital marketing solutions, including consulting, strategy development, and brand management.

The team at Growth Gravy is young, dedicated, and creative, working closely with clients to ensure their success and exponential growth.

Team Size: 60+

Years in Business: 10+

Office Location: Panaji, Goa

Key Responsibilities:

• Develop and implement effective paid advertising strategies across multiple platforms
• Manage and optimise ad campaigns to drive conversions, sales, and pay-per-click
• Continuously monitor and analyse campaign performance to identify areas for improvement
• Manage budgets for multiple campaigns and ensure that ROI targets are met
• Collaborate with the marketing team to ensure campaigns are aligned with overall marketing objectives
• Stay up-to-date with industry trends and developments, and identify new opportunities for growth
• Implement and maintain SEO strategies to increase organic visibility and drive more traffic to the website.
• Continuously monitor and analyse the website’s performance on search engines and make necessary adjustments for improvement
• Handle multiple clients across various industries
• Examine correlations between prospecting activities, revenue, and budget
• Measure and optimise our paid marketing using vendor-specific dashboards, Google Analytics, and
• Facebook Ads reports
• Research and test partnerships with new vendors to expand our reach and/or lower costs cost-per-acquisition