PPC Executive

LoQal AI Ventures Private Limited

1 - 2 years

1 - 3 Lacs

delhi

Posted:10 hours ago| Platform: GlassDoor logo

Apply

Skills Required

ads planning drive research targeting video data tracking analytics testing reports marketing certifications communication management

Work Mode

On-site

Job Type

Full Time

Job Description

We are looking for a results-driven PPC Executive to manage paid campaigns across Google Ads and Meta Ads (Facebook & Instagram). The ideal candidate will be responsible for planning, implementing, and optimizing PPC campaigns to drive traffic, generate leads/sales, and maximize ROI.

Key Responsibilities:

Plan, create, and manage high-performing PPC campaigns on Google Ads (Search, Display, Shopping, YouTube) and Meta Ads (Facebook & Instagram).
Conduct keyword and audience research to identify the best targeting strategies.
Write compelling ad copies and work with creative teams for ad visuals and video creatives.
Monitor campaign performance daily and make data-driven optimizations to improve CTR, CPC, CPA, and ROAS.
Set up and manage conversion tracking using tools like Google Tag Manager, Google Analytics, and Meta Events Manager.
Perform A/B testing of ads, creatives, and landing pages to improve performance.
Create and share detailed performance reports weekly and monthly with insights and recommendations.
Stay updated with the latest trends, platform updates, and PPC best practices.
Manage budgets efficiently and ensure campaigns are aligned with business goals.

Requirements:

Bachelor’s degree in Marketing, Business, or a related field.
1 to 2 years of hands-on experience in running both Google Ads and Meta Ads campaigns.
Google Ads and Meta Blueprint Certifications (preferred).
Strong analytical and problem-solving skills.
Proficiency in using tools like Google Ads, Meta Business Manager, Google Analytics, Tag Manager, and Data Studio.
Attention to detail, excellent communication, and time management skills

Job Type: Full-time

Pay: ₹15,000.00 - ₹25,000.00 per month

Work Location: In person

More Jobs at LoQal AI Ventures Private Limited

Graphic Designer & Video Editor

Dwarka Mor Metro Station, Delhi, Delhi

Experience: Not specified

INR 0 - 0 Lacs

Graphic Designer & Video Editor

India

Experience: Not specified

INR 0 - 0 Lacs

HR Intern

India

Experience: Not specified

INR 0 - 1 Lacs

Field Sales Executive

Karve Road, Pune, Maharashtra

Experience: Not specified

INR 1 - 2 Lacs

Client Relationship Executive

India

Experience: Not specified

INR 1 - 1 Lacs

Mock Interview

Practice Video Interview with JobPe AI

Start Job-Specific Interview

Start Your Job Search Today

Browse through a variety of job opportunities tailored to your skills and preferences. Filter by location, experience, salary, and more to find your perfect fit.