ppc executive / google ads executive

Job Title:

PPC / Google Ads Executive

Location:

Remote / Onsite (Lucknow, Uttar Pradesh)

Experience Required:

1 to 2 years (Minimum 1.5 years of hands-on experience in PPC/Google Ads)

Salary:

₹15,000 – ₹25,000 per month (based on experience and skills)

Job Type:

Full-time

Job Summary:

We are seeking a motivated and results-driven PPC / Google Ads Executive to manage and optimize paid advertising campaigns across Google Ads and other platforms. The ideal candidate will have a strong understanding of digital marketing principles and proven experience in running successful PPC campaigns.

Key Responsibilities:

Plan, create, and manage Google Ads (Search, Display, Video, and Shopping) campaigns.

Perform keyword research, ad copywriting, and A/B testing to improve CTR and conversion rates.

Monitor and analyze campaign performance using Google Analytics, Google Ads dashboard, and other tools.

Optimize campaigns for ROI and quality score.

Create regular performance reports and provide actionable insights.

Stay up-to-date with industry trends, platform updates, and best practices.

Collaborate with the content and design team for ad creatives (if applicable).

Manage campaign budgets and ensure campaigns are running within allocated costs.

Required Skills & Qualifications:

Minimum 1.5 years of hands-on experience in managing Google Ads campaigns.

Strong knowledge of Google Ads, Google Analytics, and keyword tools (e.g., Google Keyword Planner, SEMrush, etc.).

Understanding of CPC, CPM, CPA, CTR, Conversion Rate, and Quality Score.

Experience in campaign optimization and achieving performance KPIs.

Good written and verbal communication skills.

Google Ads Certification is a plus.

Bachelor's degree in Marketing, Business, or a related field (preferred but not mandatory).

Perks & Benefits:

Flexible working hours (for remote roles).

Opportunities for career growth.

Work with a dynamic and supportive team.

Learning and development opportunities. 

                                                                                                                                     How to Apply:

📧 Email: priya_hr@thewhitesand.in

📞 Contact: 9511117792

Join us and be a part of crafting impactful digital stories for our clients!