Platforms Marketing Manager, YouTube Marketing APAC

Role Overview: In this role, you will be part of a complete marketing experience, leading various aspects of a product's journey. You will work on product positioning, competitive analysis, feature prioritization, and external communications to help grow the consumer base. Collaborating with cross-functional teams, you will contribute to product marketing strategy from inception to implementation. Key Responsibilities: - Project Manage Multi-Channel Campaign Execution: Lead and streamline the entire campaign enablement process, ensuring seamless execution across various media platforms for Regional and Country marketing teams. - Advocate Usage Policies and Foster Innovation: Serve as the authority on usage policies, promoting understanding and adoption to unlock new creative formats and campaign opportunities. - Oversee Campaign Approval and Risk Mitigation: Manage the campaign approval process, collaborate with cross-functional teams, and address potential risks to ensure timely launch. - Implement and Evaluate New Platform Features: Test and deploy new platform functionalities across campaigns, gather feedback, and share insights with global and regional teams to drive continuous improvement. - Facilitate the adoption and implementation of new marketing technologies or platform updates across the region, working closely with the Global Platforms team. Qualifications Required: - Bachelor's degree or equivalent practical experience. - 4 years of experience in marketing, with a background in product management, management consulting, or equivalent project management experience in technology. - Experience with data visualization and reporting tools is preferred. - Experience working with vendor teams and managing relationships with multiple vendors across the region to ensure performance, compliance, and cost-effectiveness. - Knowledge of agile methodologies and project management frameworks, with a solution-oriented approach to identifying and implementing process improvements for operational excellence. - Ability to identify and leverage new trends in the digital space, along with the ability to learn and adapt to new marketing technologies and platforms. - Passion for the web video/YouTube ecosystem and digital culture, within an international Business-to-Consumer (B2C) business.,