Performance Marketing Specialist

Role Overview: You will be a Performance Marketing Specialist focusing on AI tools and website growth. Your main responsibilities will include managing and optimizing paid campaigns across various platforms, leveraging AI tools for automation, and contributing to website growth strategies. Key Responsibilities: - Develop, execute, and optimize performance marketing campaigns across paid search, social media, and display networks. - Utilize AI tools to automate and enhance ad performance, audience targeting, and content creation. - Manage A/B testing, landing page optimization, and conversion rate improvement strategies. - Conduct keyword research and implement SEO strategies to support paid marketing efforts. - Analyze campaign data, create performance reports, and adjust strategies for maximum ROI. - Assist in website growth by structuring content for SEO and improving UI/UX for better engagement. - Stay updated with AI marketing tools, industry trends, and best practices. Required Skills & Qualifications: - 2+ years of experience in performance marketing, digital advertising, or growth marketing. - Strong expertise in Google Ads, Facebook Ads, and other PPC platforms. - Hands-on experience with AI marketing tools like ChatGPT, Jasper, Midjourney, AdCreative.ai. - Knowledge of website analytics tools such as Google Analytics, Hotjar, SEMrush, Ahrefs. - Experience in conversion rate optimization (CRO) and A/B testing. - Basic knowledge of website building tools like WordPress, Webflow, Shopify is a plus. - Strong analytical mindset with the ability to interpret data and make strategic decisions. - Passion for AI-driven marketing and website growth strategies. Note: No additional details about the company were provided in the job description. Role Overview: You will be a Performance Marketing Specialist focusing on AI tools and website growth. Your main responsibilities will include managing and optimizing paid campaigns across various platforms, leveraging AI tools for automation, and contributing to website growth strategies. Key Responsibilities: - Develop, execute, and optimize performance marketing campaigns across paid search, social media, and display networks. - Utilize AI tools to automate and enhance ad performance, audience targeting, and content creation. - Manage A/B testing, landing page optimization, and conversion rate improvement strategies. - Conduct keyword research and implement SEO strategies to support paid marketing efforts. - Analyze campaign data, create performance reports, and adjust strategies for maximum ROI. - Assist in website growth by structuring content for SEO and improving UI/UX for better engagement. - Stay updated with AI marketing tools, industry trends, and best practices. Required Skills & Qualifications: - 2+ years of experience in performance marketing, digital advertising, or growth marketing. - Strong expertise in Google Ads, Facebook Ads, and other PPC platforms. - Hands-on experience with AI marketing tools like ChatGPT, Jasper, Midjourney, AdCreative.ai. - Knowledge of website analytics tools such as Google Analytics, Hotjar, SEMrush, Ahrefs. - Experience in conversion rate optimization (CRO) and A/B testing. - Basic knowledge of website building tools like WordPress, Webflow, Shopify is a plus. - Strong analytical mindset with the ability to interpret data and make strategic decisions. - Passion for AI-driven marketing and website growth strategies. Note: No additional details about the company were provided in the job description.