Performance Marketing Manager

We are looking for an experienced performance marketing manager to take full ownership of our Google Ads and Meta Ads campaigns. The ideal candidate should have strong experience managing paid ads for D2C brands, a solid understanding of analytics, and the ability to optimize campaigns for measurable growth.

Key Responsibilities

• Plan, manage, and optimise campaigns across Google Ads (Search, Display, YouTube, and Performance Max).
• Manage Meta Ads (Facebook & Instagram) with a strong understanding of audience targeting.
• Build and manage full-funnel strategies, including awareness, remarketing, and conversion campaigns.
• Conduct daily and weekly performance analysis and share structured reports.
• Monitor and optimize budgets to achieve ROAS, CPA, CPC, and revenue targets.
• Set up and manage tracking through GA4, GTM, events, and pixels.
• Run A/B testing on creatives, audiences, and landing pages.
• Perform keyword research and competitor analysis, and write high-performing ad copies.
• Coordinate with the design and creative teams to develop effective ad creatives.
• Identify new opportunities, trends, and strategies to improve overall campaign performance.

Required Skills & Experience

• Minimum 3 years of experience managing performance marketing for D2C brands.
• Demonstrated ability to scale campaigns and improve key metrics.
• Strong knowledge of Google Ads, Meta Ads, GA4, GTM, attribution models, and reporting tools.
• Ability to create dashboards and present clear performance insights.
• Strong analytical thinking with a good understanding of funnel metrics.
• Experience handling monthly budgets between ₹5,00,000 and ₹50,00,000 is preferred.
• Excellent communication skills and a creative approach to problem-solving.

What We Offer

• A collaborative environment focused on growth and performance.
• Opportunity to lead and manage performance marketing for fast-growing products.

Job Type: Full-time

Pay: ₹21,987.69 - ₹58,516.89 per month

Ability to commute/relocate:

• Udaipur City, Rajasthan: Reliably commute or planning to relocate before starting work (Required)

Education:

• Higher Secondary(12th Pass) (Required)

Experience:

• Performance Marketing Manager: 3 years (Required)

Work Location: In person