Performance Marketing Manager

Job description

We are looking for an experienced individual to take ownership of Performance marketing team in a Digital Marketing Company. S/he will develop, implement, track, and optimize plans along with marketing campaigns across all digital channels. A strong grasp of concepts regarding marketing tools, strategies, and integrated digital marketing campaigns is a must.

The person joining should be able to work with cross functional teams from conceptualization to full execution while ensuring outcomes.

• Plan, own and execute all digital marketing initiatives including but not limited to SEM, email marketing, social media, affiliates and display advertising campaigns.
• Measure and report on performance, and assess these against goals such as ROI and KPIs.
• Optimize spend and performance based on trend insights.
• Brainstorm new creative growth strategies.
• Plan, execute, and measure experiments and conversion tests.
• Create landing pages and optimize user experience by collaborating with internal teams
• Evaluate end-to-end customer experience using analytical ability, looking across multiple channels.
• Instrument conversion points and optimize user funnel

Job Location - Work from office

Job Type: Full-time

Pay: ₹18,000.00 - ₹25,000.00 per month

Work Location: In person