Paid Media Specialist

3 - 7 years

0 Lacs

Posted:2 days ago| Platform: Shine logo

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Work Mode

On-site

Job Type

Full Time

Job Description

As a Paid Media Specialist, you will be responsible for developing, executing, and optimizing cutting-edge digital campaigns from conception to launch. You will work cross-departmentally to align campaign strategies and goals across the organization. Additionally, you will provide ongoing actionable insights into campaign performance to relevant stakeholders and define, measure, and evaluate relevant paid media KPIs. Your role will involve building out media buys for various ad platforms, overseeing the day-to-day execution of paid media, and managing the overall paid media budget. Moreover, you will conduct in-depth keyword and website research, ad grouping, and audience targeting while maintaining knowledge of industry best practices and new technologies. Qualifications Required: - Excellent written and verbal communication skills - Strong analytical and problem-solving skills - Flexibility to work long hours - Hands-on experience with Task Management Software like Asana and Wrike.,

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