Paid Media Executive

As a skilled Paid Media Executive, your role will involve transforming paid search marketing campaigns by setting up and managing online advertising efforts. You will collaborate with the digital marketing team to create campaigns that enhance online presence and drive conversions. Key Responsibilities: - Plan and execute campaigns across social, email, and paid channels. - Conduct market research to provide audience insights for optimization. - Manage projects end-to-end and handle client interactions independently. - Collaborate with teams to ensure timely project delivery. - Track, analyze, and report campaign performance with actionable insights. - Recommend digital strategies during client meetings. - Identify technical issues and provide effective feedback. - Create content for landing pages, ads, emails, and social media. - Stay updated on digital marketing trends and apply them to campaigns. Qualifications Required: - At least two years of experience as a paid search marketer or in the paid search space. - Experience working with international clients in a similar role in a digital marketing agency. - Certification as a PPC specialist or paid search specialist is beneficial. - A bachelor's degree in marketing, information technology, or digital marketing. - Thorough working knowledge of demand-side platforms. - Detailed understanding of practically applying PPC marketing principles. - Data and web metrics analytical skills. - Collaborative mindset and a team player. - Passionate about marketing and search marketing. - Driven to achieve results and make an impact. Key Skills: - Facebook ads - Google ads - Ad copy writing - Google analytics - Tag manager - Email marketing automations - Website funnels - Conversion tracking In addition to the above, you will have the opportunity to work in a flexible, collaborative, high-energy work culture with comprehensive health insurance coverage. You will be part of a growing multinational company with a 5-day working week and the benefits of a hybrid work mode. Application Question(s): - Current CTC (in LPA) - Notice Period (in days),