Posted:1 day ago|
Platform:
On-site
Full Time
Position : Mobile Delivery Manager ( Performance marketing) Location: Noida Sector-1 Experience required: 3+ years Roles and Responsibilities: Identify, acquire, and onboard new publishers while maintaining and nurturing existing relationships. Develop a strong understanding of various campaign models, including Cost per Install ( CPI ), Cost per Acquisition ( CPA ), and cost per registration ( CPR ), on a mobile app-based platform. Must have a strong bond/relationship with publishers and DSP partners and direct in-app inventories. Be proficient in performance marketing terminology and its application. Have hands-on experience with Mobile Measurement Platforms ( MMPs ) such as Appsflyer , Adjust , Branch , etc. Track, analyze, and report on key performance indicators (KPIs) such as Retention Rate, ARPU (Average Revenue Per User), and ROI. Drive revenue growth and profitability for assigned verticals and territories. Develop and implement strategies that support growth and capture a larger share of category spending on digital platforms. Work closely with internal teams to ensure client KPIs are met and deliver optimal ROI for performance-driven campaigns.
Spectrum Digital
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Gurugram
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Delhi, India
Salary: Not disclosed