Job
Description
Position: Meta Ads Expert Salary: Fixed salary between ₹25,000 to ₹30,000 per month If your salary expectation is higher, please do not apply. ⸻ About the Role: We are looking for a Meta Ads Expert to lead, manage, and scale high-performing Facebook and Instagram ad campaigns for our in-house brands and client projects. The ideal candidate should have hands-on experience with Meta Ads Manager, deep knowledge of audience targeting, and the ability to consistently drive high ROAS. ⸻ Key Responsibilities: • Plan, create, and manage performance-driven Facebook and Instagram ad campaigns. • Execute advanced audience targeting strategies including interest-based, custom, and lookalike audiences. • Optimize ad creatives, copy, placements, and budgets to maximize ROI. • Set up and manage conversion tracking, pixel integration, and custom events. • Monitor campaign performance daily and prepare regular reports with actionable insights. • Conduct A/B testing for creatives, audiences, and funnels to find winning combinations. • Collaborate with content and design teams to create high-converting ad creatives. ⸻ Requirements: • Minimum 1–2 years of proven experience running Meta ad campaigns. • Strong analytical and performance optimization skills. • Deep understanding of e-commerce funnels, lead generation, and retargeting ads. • Ability to meet key performance benchmarks like ROAS, CTR, CPC, and CPA. • Excellent communication, reporting, and teamwork skills. Show more Show less
