Meta Ads Expert Consultant

To apply fill out this google form:

https://docs.google.com/forms/d/e/1FAIpQLSeg35_DFkfZ4X1cG_hmXhsuCrKy2Xn1xpzlOToBvBYUE17KKA/viewform?usp=preview

Experience:

Location:

Skills:

Meta Ads Manager (Facebook & Instagram), Custom & Lookalike Audiences, Pixel implementation, Conversion API, Campaign Budget Optimization, Lead Generation & eCommerce Funnels, A/B Testing, Performance Reporting

Openings:

Education:

Key Responsibilities:

• Plan, execute, and manage Meta Ads campaigns across Facebook and Instagram from start to finish.
• Manage multiple client accounts, primarily in the healthcare domain.
• Leverage Meta tools (Pixel, Conversion API, Event Manager) for tracking and optimization.
• Set up and test different audience types including Lookalike and Custom Audiences.
• Conduct data-driven A/B testing for ad creatives and messaging.
• Optimize campaigns based on key KPIs like CPL, ROAS, CTR, and CAC.
• Create and present campaign performance reports with actionable insights.
• Stay updated with Meta platform changes and healthcare advertising regulations.
• Work collaboratively with internal teams on landing pages, funnels, and conversion paths.

Required Qualifications:

• 4+ years of experience running Meta Ads campaigns with a proven track record of performance.
• Minimum 2 years of experience managing Meta campaigns for healthcare clients targeting the USA, Europe, or Australia.
• Strong understanding of Meta Pixel, CAPI, attribution, and event-based conversion tracking.
• Exceptional copywriting, targeting strategy, and visual storytelling skills.
• Excellent communication and client presentation capabilities.
• Familiarity with Meta’s policy and healthcare compliance guidelines (e.g., HIPAA, Meta’s Ad Guidelines for Health).

Nice to Have:

• Meta Certified Media Buying Professional.
• Experience with funnel-building tools (ClickFunnels, Leadpages, Instapage, etc.).
• Knowledge of GA4, Google Tag Manager, or third-party tracking platforms.
• Experience with high-budget campaigns ($50K+/month).