Merchandiser - Product Development & Retail Management

Company Description

Florida Dress Your Home is one of India’s leading home textile brands with a strong foothold across the country through its distributor network since 2005. The company operates large-scale integrated bedding manufacturing units in Ludhiana, Panipat, and Delhi. Florida is recognized for its vision, hard work, and creativity, producing a wide range of home textiles including bedsheets, blankets, comforters, pillows, duvet covers, and fillers. Florida actively markets its products through TV ads and PVR Cinemas.

Key Responsibilities:

I. Product Development & Sourcing

• Product Development:

   Drive new product ideation and development to align with market trends and company vision.

• Vendor Relations:

   Build and maintain strong relationships through regular 

  Vendor Deals/Visits

   to ensure quality and supply.

• Cost Management:

   Conduct thorough 

  Product Costing

   and execute shrewd 

  Vendor Negotiations

   to maximize profitability.

• Material Procurement:

   Oversee the 

  Purchasing of fabric & accessories

  , managing budgets and timelines.

• Inventory & Logistics:

   Manage raw material 

  Inventory Management & Account Management with Fabricator

  , ensuring smooth production flow.

• Financial Oversight:

   Monitor 

  Payment & Outstanding

   accounts related to product manufacturing.

• Visual Assets:

   Coordinate and follow up on 

  Photoshoot Followups

   to ensure product imagery is market-ready for online marketplaces.

• Sales Strategy:

   Develop and execute 

  Sale Forecasting

   models to optimize inventory levels and purchasing.

II. Retail Operations & Visual Merchandising

• Retail Leadership:

   Provide hands-on 

  Retail Outlets Management

  , ensuring all stores meet operational standards.

• Operational Excellence:

   Oversee daily 

  Retail Operations

  , including security, maintenance, and administrative tasks.

• Store Inventory:

   Conduct in-depth 

  Inventory Management In & Out

   for finished goods, minimizing shrinkage and ensuring stock availability.

• Visual Strategy:

   Serve as the lead 

  Visual Merchandiser

  , designing and implementing compelling displays that showcase our products and drive sales.

• Team Development:

   Execute 

  Staff Training & Handling

   on product knowledge, selling techniques, and visual standards to cultivate a high-performing retail team.