Media Planning & Buying Professional

2 - 6 years

18 - 25 Lacs

Posted:1 day ago| Platform: Naukri logo

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Job Type

Full Time

Job Description

Key Responsibilities:

  • Plan and execute media buying strategies across digital, print, TV, radio, and outdoor platforms.
  • Analyze target audiences, consumer behavior, and media consumption trends to develop effective media plans.
  • Negotiate rates and placements with media vendors to ensure maximum ROI.
  • Monitor and optimize campaign performance using analytics tools.
  • Prepare and present media plans, schedules, and post-campaign reports.
  • Collaborate with marketing, creative, and finance teams to align campaigns with business objectives.

Location - Mumbai, Delhi / NCR, Bengaluru , Kolkata, Chennai, Hyderabad, Ahmedabad, Pune

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