Job
Description
About Us
Schbang, established in 2015, is a Creative, Media, Technology Transformation company with offices across Mumbai, Bangalore, Delhi-NCR, London, UK, Amsterdam and Stockholm With a team of 1200+ members, it delivers growth-driven end-to-end solutions across creative development, strategic advisory, film production, web, design, content, data science, and media planning & buying verticals It is also a valued Google Premier Partner, Adobe, Hubspot, MoEngage, Shopify, ONDC, and Zoho Premium Partner, It has featured as a LinkedIn Top 25 start-up in 2018 and 2021 and on the Financial Times450 High Growth Companies in the Asia Pacific List In the last few years Schbang has created some exciting and award-winning digital work for brands like Jio, Britannia, Fevicol, Ultratech, Skybags, Bridgestone, Castrol, Jockey, Domino's, Dabur, Philips, Nikon and many more brands, Key Responsibilities Media Strategy & Planning: Develop data-driven media plans aligned with clients' objectives, Define audience segmentation, targeting strategies, and budget allocation, Campaign Execution & Optimization: Set up, monitor, and optimize ad campaigns across Google Ads and Meta platforms (Facebook, Instagram), Ensure delivery against KPIs such as ROAS, CTR, and CPA, Conduct A/B tests to improve campaign performance and ad creatives, Analytics & Reporting: Utilize GA4 for comprehensive campaign tracking and insights, Generate detailed performance reports with actionable recommendations for clients, Stakeholder Collaboration: Work closely with internal teams to align messaging and campaign objectives, Communicate effectively with clients, providing updates and insights regularly, Requirements: 2-3 years of hands-on experience managing Google and Meta ad campaigns, Proven expertise in media planning, strategy, and execution, Strong proficiency with GA4 for campaign tracking, analysis, and reporting, Familiarity with tools like Google Ads Manager, Facebook Ads Manager, and other relevant platforms, Ability to analyze large datasets and derive actionable insights,