Marketing Strategist

Role & responsibilities Marketing Strategist Role Overview: We are seeking a strategic and results-oriented Marketing Strategist to join our growing team. The ideal candidate will have a proven track record in developing and executing marketing strategies for tech products on a global scale. You will play a crucial role in shaping our brand identity, driving customer acquisition, and expanding our market presence across international markets. Responsibilities: Develop and implement comprehensive marketing strategies to drive awareness, acquisition, and retention of customers globally. Conduct market research and analysis to identify trends, competitive landscape, and opportunities for growth. Collaborate with cross-functional teams including product management, sales, and creative teams to execute integrated marketing campaigns. Define and manage the marketing budget, ensuring optimal allocation of resources across various channels and initiatives. Utilize analytics and KPIs to track campaign performance, optimize strategies, and report on key metrics to stakeholders. Stay updated with industry trends and best practices, and incorporate innovative approaches into marketing strategies. Requirements: Bachelors degree in Marketing, Business Administration, or a related field; Master’s degree preferred. Proven experience (X years) as a Marketing Strategist or similar role in a tech company, preferably with global market exposure. Strong understanding of digital marketing channels, SEO/SEM, social media, and content marketing. Excellent analytical skills with the ability to interpret complex data and translate insights into actionable strategies. Demonstrated ability to manage multiple projects and stakeholders in a fast-paced environment. Exceptional communication and presentation skills, with the ability to influence and collaborate effectively across teams. Creative thinker with a passion for innovation and a results-driven mindset.