Marketing Specialist

You are a creative and strategic Marketing Professional with a minimum of 2 years of hands-on experience in marketing. You possess strong analytical skills and are able to effectively communicate ideas. In this role, you will have the exciting opportunity to work on diverse campaigns, shape brand strategies, and directly contribute to business growth. Your key responsibilities will include developing, implementing, and managing marketing strategies across digital and offline channels. You will plan and execute campaigns to promote products/services and increase brand awareness. Conducting market research to identify trends, competitors, and customer insights will be an essential part of your role. Collaboration with cross-functional teams such as sales, product, and design will ensure cohesive messaging. Additionally, you will monitor and report on campaign performance using marketing analytics tools and create compelling content for various marketing materials. As an eligible candidate, you must hold an MBA in Marketing or a related field. You should have a minimum of 2 years of relevant experience in a marketing role. Excellent verbal and written communication skills are a must-have for this position. A strong understanding of marketing principles, digital tools, and customer behavior is required. Your ability to think creatively and strategically will be an asset. Experience with marketing platforms like Google Ads, Meta Business Suite, Mailchimp, etc., is preferred. Familiarity with content creation, branding, and campaign management, as well as strong project management and organizational skills, will also be beneficial for this role.,