Marketing Specialist

As a Marketing Specialist, you will play a crucial role in developing and implementing strategic marketing plans to attract and retain customers. Your responsibilities will include: - Developing and managing marketing campaigns across various digital and offline platforms. - Creating engaging content for social media, website, email marketing, and advertisements. - Conducting market research to identify trends, competitors, and customer insights. - Planning and executing promotional events, product launches, and brand awareness campaigns. - Coordinating with internal teams (Sales, Design, and Operations) to ensure marketing alignment. - Analyzing campaign performance metrics and preparing marketing reports. - Managing marketing budgets and implementing cost-effective strategies. To be successful in this role, you should possess the following qualifications and skills: - Bachelor's degree in Marketing, Business Administration, or a related field. - Proven experience (2-5 years) in marketing or related roles. - Strong understanding of digital marketing tools such as SEO, SEM, Google Ads, Meta Ads, etc. - Excellent communication and creative writing skills. - Proficiency in social media management and content creation. - Analytical mindset with the ability to interpret data and draw actionable insights. Preferred qualifications include experience in the real estate/construction/property development sector and knowledge of CRM tools and lead generation strategies.,