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Marketing Platform Auto Associate

Marketing Platform Auto Associate

Accenture

1 - 3 years

3 - 5 Lacs

mumbai

Posted:2 days ago| Platform:

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Skills Required

marketing cloud operations compliance email development pms customer engagement crm tool crm

Work Mode

Work from Office

Job Type

Full Time

Job Description

Skill required: Marketing Operations - Braze Customer Engagement Platform
Designation: Marketing Platform Auto Associate
Qualifications:Any Graduation
Years of Experience:1 to 3 years
What would you do

oUtilize dashboards within SFMC, Adobe or Braze and external tools to monitor and analyze campaign journeys, Cloud Pages, and adhoc campaigns.oRegularly review campaign performance to ensure smooth execution and compliance with set goals.oAct as the first line of defense to identify campaign-related issues and anomalies, ensuring timely resolutionoTrack and document campaign performance metrics, providing detailed reports to stakeholders.oCollaborate with project managers (PMs) and technical leads to quickly identify, escalate, and resolve any campaign anomalies or issues.oProvide actionable insights based on campaign data to help refine and optimize future campaigns.oOversee and coordinate task management across multiple campaign stages, including monitoring, email development, and deployment.ooCollaborate with cross-functional teams to ensure campaigns are delivered on time and meet the quality standards expected.oMaintain close communication with project managers to track progress and ensure timely executionExperience in CRM tool knowledge like Braze, adobe, SFMC will be added advantageBraze is a customer engagement platform for multichannel marketing. Understand the delivery of platform capabilities for clients from architect, solutioning, development, testing.
What are we looking for

-
Roles and Responsibilities:

In this role you are required to solve routine problems, largely through precedent and referral to general guidelines

Your expected interactions are within your own team and direct supervisor

You will be provided detailed to moderate level of instruction on daily work tasks and detailed instruction on new assignments

The decisions that you make would impact your own work

You will be an individual contributor as a part of a team, with a predetermined, focused scope of work

Please note that this role may require you to work in rotational shifts
QualificationAny Graduation

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Marketing Platform Auto Associate